Value is different than price

My real estate coach taught me the best lesson I have ever had in value the other day.  He told me to take my self out of my Hilton Head real estate business and imagine myself working in a pizza parlor.  He told me that I would be selling pizzas.  My job was to promote and market the pizzas for sale.  He told me my advertising budget was unlimited.  My compensation was based entirely on performance.

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