There are only two types of seller’s in our real estate market today. There is the “Old School” seller. These sellers set a price and never change it. In fact, there is a good chance they will change their agents more times than their price. Then there is the “New School” seller. These sellers know their buyer is watching their property on the internet and have no problem adjusting their asking price if there is no activity. Can you guess which sellers will sell faster and most likely for more?

Let’s just take a quick look at the Old School Real Estate Market. In the not so long ago past, buyers could not easily determine how long a property had been on the market and did not have easy access to comps. These buyers had to walk into a real estate office or call their agent on the phone to get additional information. This gave “Old School” sellers a chance at bat because buyers had to call an agent to get more information about their property. The bad news for Old School sellers is the internet changed all of this.

Buyers don’t have to raise their hand in the market today. Buyer’s remain stealth with the internet until they spot a properly priced property with the criteria they are looking for. They have easy access to comps on internet sites including Zillow, Trulia and Realtor.com . They can now see how long a property has been on the market and quickly determine if it’s priced right. They don’t even waste their time looking at an overpriced property. More bad news for the Old School seller!

What’s the solution for “Old School” sellers? When positioning your property for sale, if there are only a few showings, no second showings and no offers, there is only one reason. If your property has tumbleweeds blowing around the drive, adjust your value early and often! You will be amazed what happens!

Hilton Head Island, South Carolina.  Say goodbye to plastic grocery bags on Hilton Head Island.  Beginning November 1, all retailers are prohibited from providing customers with single-use plastic carryout bags.  Marine birds and sea turtles can mistake plastic bag pieces as food.  Hilton Head Properties Realty and Rentals supports this environmental effort with our reusable grocery bags.  They are also great for the beach!  Beginning immediately, all vacation rental properties managed by Hilton Head Properties will have these strong totes for use by our guests and clients.   Be kind to the environment and visit us at www.HHPRandR.com.

Fall on Hilton Head Island offers a relaxed pace, wonderful temperatures, beautiful sunsets and Buoy #8.  Thanks to Irma, we have a 13,000 pound buoy that washed up on Coligny Beach.  It has become a popular photo-op for visitors and locals.  Some Islanders want to keep it to symbolize our Island’s resilience to challenges like Irma and Matthew.  While she blew in only a week ago, the Island Resorts are open for business and agents are busy showing real estate once again!  
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Hilton Head Island Realty and Rentals recently hired Tennessee marketing agency, Internet Marketing Expert Group (IMEG) to improve upon marketing efforts.

Darcey Sundling, Property Manager with Hilton Head Properties R and R stated, “Beginning on September 1, 2017, we will be working with the team at IMEG to continue growing our company while increasing bookings and revenues for each of our owners with proprietary software to improve our guest experiences.

IMEG is focused on growing businesses in the travel, tourism and hospitality industry with a proven track record of increasing revenues through their digital marketing strategies and tools. They have also been named to the Inc. 5000 List of fastest growing private companies in America each year since 2013.

“We are excited to add Hilton Head Properties Realty and Rentals to our list of clients. We love partnering with forward-thinking vacation rental companies, like Hilton Head Properties Realty and Rentals who are already successful and looking to partner with people to take their business to the next level. As business owners, we understand the amount of time, effort and money it takes to establish and maintain an organization. Because of this, we are determined to help Hilton Head Properties Realty and Rentals achieve the highest results possible for the company and their stakeholders, the property owners,” said Justin Jones, CEO and Founder of IMEG.

Property owners can expect an increase in visibility from social media to organic search as well as an improved guest experience and online reviews to help with conversion and repeat guests.

Some of the services IMEG will be providing include: search engine optimization, social media, email marketing and content marketing. Each of these services will assist in building our online presence and increasing revenues for our owners.

For more information about IMEG, please visit www.imegonline.com.  If you would like to contact Hilton Head Properties R and R for more information about rental management, rental proformas or vacation opportunities, please contact Darcey Sundling at (843)785-2242.